The study aims to understand the underlying factor why McDonald's customers return despiteprevious failure customer experiences. Why do customers come back to the company thatcontributes to the former dissatisfaction? McDonald's attempt to maintain unceasingpurposeful emergence fail at the local level, where the customer contact occurs. McDonald'sofferings and customers' Bounded rationality results in that customers are satisfied with an"ok" experience, which adds to their low expectations of McDonalds. This makes clear thatMcDonald's does not have to make an effort through constant adaptation at the local level toachieve a "great" level of satisfaction.

The accounting of today results in reports that are valued according to one kind of value.There are advocates who recommend that the accounting should be expanded by one orseveral columns, which would enable that other methods of valuation could be used. In thisessay we examine how the ?multi column reporting? can alter the outcome of a financialanalysts? valuation procedure.In this essay we used existing theories about the financial analysts? usage of information toreach the lack of information we found and which we aim to erase whit this essay. To do thiswe studied decision theories and theories regarding information processing, and by interviewswith three financial analysts. After we collected the information needed for the analyses, wethen also compared the results of the interviews with related theories.The theories about decision in this essay concern whether a decision is based on rationality,Bounded rationality or irrationality.

Denna studie bygger på en enkätundersökning av 80 stycken grundskolepedagoger från två kommuner i Östergötlands län. En totalundersökning har gjorts vilket innebär att samtliga pedagoger i kommunerna ingår. Syftet med studien är att undersöka vilka faktorer som påverkar grundskolepedagogers benägenhet att fullgöra sitt ansvar gentemot anmälningsskyldigheten som stadgas i 14 kap 1 § socialtjänstlagen (2001:453). De faktorer som undersöks har delats upp i tre delar, organisationsstrukturella faktorer, individuella bakgrundsfaktorer och faktorer i det enskilda fallet därtro om att en elev far illa finns. Vidare avser studien att undersöka om det finns några skillnader i pedagogernas inställning till socialtjänsten samt benägenhet beroende av om den kommun pedagogen arbetar i har deltagit i samverkansprojekt riktat mot skola och socialtjänst eller inte.

Problembakgrund & problemdiskussion: I dagens informationssamhälle finns det oändligt med möjligheter att nå information. Dels genom traditionell media i form av papperstidningar, men också genom webbaserade plattformar i mobiltelefonen, surfplattan och datorn. För investerare innebär detta att de dagligen möts av information om företag de äger och har ett intresse för. En stor del av den information som publiceras innehåller inte något fundamentalt värde. Enligt teori om en effektiv marknad och rationella investerare påverkas investerare inte av denna information.

The aim of this thesis is to study the views of public librarians on the subject of controversial video games and how they work with them at the library. The purpose of the study is to answer these questions: What content is controversial in video games according to the librarians? How do the librarians handle the controversial games at the library? Does it exist a conflict between the users and the librarians about the controversial video games? Is it possible to see any underlying reasons or tendencies in the librarians answers? Five qualitative interviews were performed to answer these questions and the collected data was analyzed using the terms, value rationality and instrumental rationality which were collected from a theory by Geir Vestheim. The results showed that the librarians see violence, sexism and racism as controversial content in video games. They handle the games at the library by limiting the access for children with age limits and by not buying the most controversial games in some cases.

The aim of this study was to increase the knowledge about if and how the National Value System?s goal of a life with dignity for the elderly pervades the work in home care organisations. The study was based on a qualitative research method and was conducted through interviews with professional care givers in home care organisations, there were five individual interviews and one pair interview. The background for this study was the National Value System for the eldercare that was introduced in 2011. The theory of New Public Management and the concept of Rationality of Caring were used to analyse the result.

The Stockholm Bypass is an infrastructural project planned to be located west of Stockholm. This study investigates the argumentation concerning the project from different perspectives. The theoretical starting point is within Decision Theory. The main theories include Bounded rationality, Kingdon's study of the political agenda and theory regarding venue shopping, framing and lobbying. The method chosen for this qualitative case study consists of both gathering data through semi-structured interviews and through documents provided by stakeholders and information available publically through archives and media.

Decision-making and valuation when buying small caps is a poorly explored area. Likewise, since disputes about deficiencies in the company?s financial and legal standing are, almost without exception, resolved in arbitration with confidentiality requirements for both sides, there is very little empirical knowledge about such disputes. This paper hopes to add empiric experience by describing such a take-over ? the purchase of the Jon Blund companies.

What every theory of democracy has in common is a reference to ?a people? who are, in one way or another, collectively self-governing. Given that, surprisingly little attention has been paid to the so called boundary problem of democratic theory, or, in other words, the question of who should be included in the democratic community. Lately, the historically given boundaries have been questioned in favour of a cosmopolitan democracy. Still, little has been said about the boundary problem in general, especially from a theoretical point of view.

Huruvida mänskligt beslutsfattande och riskbeteende är att betrakta somirrationellt eller rationellt beror på vilken teoretisk utgångspunkt som antas. Enligt ?expected utility?-teori och ?prospect?-teori uppfattas dessa som irrationella då det visar sig att användandet av olika heuristiker eller tumregler leder till systematiska felbeslut och teoretiska överträdelser. Utifrån ett evolutionärt perspektiv ses dock dessa överträdelser inte alls som systematiskt felaktiga utan betraktas istället som ekologiskt rationella enligt ?bounded risk distribution? modellen.

Following the wake of the AIDS-catastrophe in the beginning of the eighties, homosexual men or 'men who have sex with men' (MSM) have been barred from donating blood throughout the planet. In this thesis I look into the different discourses at play in the context of creating the legal framework for blood donation in Sweden. Genealogically tracing the emergence of the category of MSM and mapping how the category is brought to use in contemporary negotiations on blood safety, I scrutinize how scientific truth is established within blood transfusion practice. I argue that the rationality of risk group exclusion is contingent on economical grounds, and that the foucauldian concept of biopolitics could productively be used to understand this rationality. In particular, the concept of the 'biopolitics of blood' can be employed in order to understand the reluctance from the involved actors to acknowledge the heteronormative consequences of the legal framework of contemporary blood donation..

This master thesis in economics discusses the time use of today as well as the observed trends in time use over the last 20 years in Sweden. This is done by analysing time-use and consumption data at the microeconomic level, i.e. by explaining individual behaviour given the economic assumption of a rational behaviour. We reach the conclusion that the value of time is an important explanatory variable concerning the rationality in that time is used differently by different individuals and in the changed use of time. Furthermore, other variables such as social norms and the process benefit of a certain activity, i.e.

 AbstractSystem methodology is in the very heart of system development, it is a crucial part of how you define your work, how you choose to approach the actual problem at hand and how to solve it. Researchers in the system development field has shown that not all methods in theory are in compliance with how it is practiced by the companies who use them. In our thesis we have studied a larger international IT- company and one of their local offices in Sweden, who some years back changed their system development method from a more traditional to an agile one. Our aim of this study has been to establish whether both of these methods has differed between theory and in actual use, and if so, why this has occurred and what the underlying rationality might have been to promote this change. Our questions that we sought to answer were; 1.

Background: The devolopment in the exchange market has attract a large number of investors. The information flow is extensive and it might be hard to follow the dynamic market. Some investors therefore choose to place their capital in a stock portfolio which is manged by a professional firm with no influence from the capital owner, this management is called discretionary managing. Purpose: the purpose of the thesis is to examine the working methods and the rationality regarding the management of the discretionary portfolios. The purpose is also to try to examine whether there is a relation between the selected risk, return and fees.

 De senaste åren kan vi se ett ökat intresse för lärande i organisationer och kompetensutveckling. Detta menar många forskare och beslutsfattare är en väsentlig del för produktivitet, konkurrenskraft och innovation. ( Kock, Gill & Ellström, 2008) Innovationer är vanligtvis en frukt av flera olika personers kreativa förmåga, deras samarbete, erfarenheter och kompletterande kunskaper (Leonard & Swap, 1999). 96,3% av företagen i Sverige är småföretag (www.scb.se). Småföretag och entreprenörer ses som särskilt viktiga för sysselsättning och tillväxt i näringslivet.